I’m sure I’ve said this before and I’m sure I’ll say it again but educating yourself on the issues in the fast industry and ethical fashion is so important. Whether you choose to watch documentaries (like The True Cost), read ethical fashion blogs, watch short films or read books educating yourself is so important. I’ve just finished reading Safia Minney’s (the founder of People Tree) latest book *Slow Fashion: Aesthetics meets Ethics and wanted to share why I think it should be next on your ethical fashion reading list.
First of all, I have to mention what a beautiful book this is. It is full of gorgeous photographs, every turn of the page is beautiful and all the imagery fits in so well with the discussions in the book. I know pretty pictures aren’t the most important part of a book but they certainly do help add to your enjoyment while reading the book. I’m going to apologise in advance if you think I’ve gone a little overkill with the book pictures in this post – you’d have guessed anyone would want to take so many pictures of a book.
Other than being a beautiful reading experience, this is also a fascinating book to read and I would recommend it to anyone interested in ethical fashion. One of the main things I loved about this book is it focused on the positives. Rather than being another book talking about how terrible the fashion industry it looks at the great process of slow fashion designers, influencers and eco-concept stores. The book itself is a series of interviews and discussions with key influencers in the slow fashion industry. I was a little hesitant that this would make it difficult to read and affect the flow, however, this certainly wasn’t the case as the interviews were easy to read and the order of them was perfect. Each chapter focused one a group of influencers speaking to fashion influencers, designers, social entrepreneurs and eco-concept stores.
Safia Minney spoke to a huge range of slow fashion influencers including industry leaders like Livia Firth, Zandra Rhodes, Lucy Siegle and Lily Cole. The book has also introduced me to several new designers, brands and stores (just need to arrange a few city breaks to visit them now) which I don’t think I would have discovered without the book. I was also excited to see the inclusion of a few fashion bloggers. Everyone included in the book has such an inspirational story and they all make you want to change how you shop for fashion. However this isn’t done in a judgemental way, the book shows that everyone understands that making the ethical choice isn’t always easy, especially if you are on a budget. But one of the key messages is to try to make the more ethical choice when you can – and that is all anyone can do really.
“Whenever I am given a choice, I try to make the right one” Lily Cole
If you are interested in reading Slow Fashion yourself (I highly recommend you do) if is available on Amazon or via the People Tree Website.
As I said earlier this book focuses on the positive side of slow fashion and how we can all start making more ethical decisions. However, you may want to learn more about the negative side of the fashion industry as this is a really important step in the decision to purchase ethical fashion. I highly recommend reading Lucy Siegle’s book To Die For: Is Fashion Wearing Out the World (available to buy here)