Instagram images from Tartan BrunetteThis blog post wasn’t supposed to be. Instead, you should be reading about shopping for quality clothes, but I’ve pushed that back because I want to talk. I’m currently in a dramatic on again/off again relationship with Instagram. I love the platform and enjoy creating content to share on it but boy oh boy does Instagram annoy me.

My experience today sums up everything I love and hate about Instagram in one picture. I woke up to a notification saying I had 25 new followers on Instagram (yay) but once I click over to my profile I actually have 10 fewer followers than I did when I went to bed (boo). This certainly isn’t the first time this has happened and I’m sure it won’t be the last. Pretty sure it’s not down to anything I’ve done. Unless of course I sleep Instagram and leave nasty comments on people’s accounts. This follow/unfollow technique is part of the Instagram game and I HATE IT!!

I have no problem what so ever with using Instagram to make your life look amazing. I do the same because no one wants to see the laundry pile or clearing up after the dog. People want to see and share pretty pictures. I know better than to compare my life to someone’s Instagram feed. I can even tolerate the fake likes and to some extent the fake comments. You can spot most fake comments from a mile away. You know the ones I’m talking about the ‘great gallery’ and ‘love this’ type comments. But the whole follow for follow thing drives me crazy.

I love my Instagram feed. You can often find me scrolling through whenever I have a spare moment so I only follow people whose content I want to see more of. I’m not going to follow anyone out of some obligation to follow back. I feel the same about my feed, I want people to follow me because they love my pictures and want to see more not because I might follow back. To me, that’s not the way to grow a genuine following.

The difficulties with trying to grow a following on Instagram As someone who is actively trying to grow their account seeing this follow/unfollow method can be so disheartening. No one wants to wake up to see they’ve lost 35 followers while they were sleeping. This behaviour is sucking the joy out of what used to be everyone’s favourite social media platform.

Today instead of sharing my picture with a super positive caption about how spring is on the way like normal. I had a little rant about how Instagram is making me feel so disheartened about blogging right now.


“Feeling really disheartened with blogging right now what with the constant unfollowers here and endless emails asking for the world yet refusing to compensate you for any of your work it’s hard to see any value in what you do. I love creating content and sharing it but I wish I could get rid of everything else that goes with it”


And what happened next is exactly why I love Instagram so much. Every single comment on this post is so positive and loving. As upsetting as it is hearing that so many others are feeling the same way this shared experience has created a sense of community. People were sharing the ways they deal with these feelings and offering encouragement.

In the space of about 30 minutes, I went from thinking there was no point in continuing to feeling part of a community and wanting to keep going. My little rant had brought out the best in social media and shown me that despite the annoying follow/unfollow method I do have genuine followers. And if I do say so myself they are the best followers out there. This is what I love about Instagram.

Instagam images from Tartan BrunetteI’d love to be able to sit here and say I’m going to ignoring the negative side of Instagram from now on. But you and I both know that as much as you try to block out the negative sometimes it just gets to you. But I am going to try to focus on the positive as much as possible.


Focus on the people who have chosen to follow you 


I love Instagram as a place I can be creative and focus on the little things in life. Where else do, you spend 10 minutes arranging your mug to share your morning cuppa? I love this part of it, stopping to share the little moments in life with others. I want to focus on creating content for the people who have chosen to follow me. They are the one’s which matter. I’m going to stop always thinking about how to attract more followers because if I keep sharing what I love genuine followers will come.

Click through to read about how I can hate Instagram but love it at the same time

6 comments on “My Love/Hate Relationship With Instagram”

  1. I’ve been working on building the Instagram account for the design studio where I work and have noticed the same thing. It’s easier for me not to take it personally because the content isn’t personal to me. But, I do find it really frustrating. In the end, I’d rather have less followers who love the feed and are engaged than more fake followers, but it’s hard not to get caught up in the numbers.

  2. I just realized that although I follow you on Bloglovin, I had failed to on IG. So, your “rant” and subsequent post prodded me to add you to my feed. Social media makes me crazy with frustration and then happy, all in the same hour. Nature of the beast, I suppose.

  3. I totally get you! It drives me nuts. The other day I followed somebody back and then they disappeared from my notifications so I assume it was only a tactical move. I’ve been working really hard on mine and I agree with your sentiment, it’s so easy to get disheartened. Mindless commenting also drives me nuts, but I suppose that’s a whole other conversation!

  4. Completely and utterly 100% get this and agree with this. Your last paragraph says it all though. It is hard to ‘get over it’, but you really do have to let it go and think of the true followers and people that ‘have your back’. They’re the ones that for example, commented on your above ‘rant’. You also need to do it for yourself, more so, as it’s all about loving what you do and you really should be proud of all the content you post from insta to blog as it’s great!

    Caroline.x
    http://www.carolineelgeywhite.com

  5. Yes, it’s disheartening, especially when you’ve made connections with others via email and you thought the connection was genuine. It is what it is. At the end of the day we just have to take it with a grain of salt because it’s not like we’re saving lives, it’s just social media.

    Best Wishes,
    Shelbi

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